I’ll say what everyone’s thinking but nobody wants to admit when we are at those cringeworthy networking events: we’re all here to make money.
Sure, some of us genuinely love what we do (hi, its me!). But even if you’d do your job for free in some parallel universe where nothing costs, the reality is we’ve got bills to pay, mouths to feed, and don’t even get me started on the cost of living RN.
So if we’re all nodding along to the fact that making more money is kind of the entire point, I want to ask you – What are you doing to make that happen?
Because here’s one of those annoying facts.
You gotta spend money to make money.
I know. I hate it too. It physically pains me to admit that cliché is true, but here we are. The businesses that are growing? They’re investing. In their systems, their people, their marketing, their websites. The ones that are stuck? They’re usually trying to DIY their way to success while simultaneously complaining that nothing’s working.
You can’t growth-hack your way out of a website that makes people look in the other direction. You can’t manifest sales from an Instagram grid that screams “I made this in Canva on my lunch break.” And you definitely can’t expect your cousin who “knows computers” to build you something that converts.
Here’s the thing about marketing.
It’s not an expense. It’s an investment. And yeah, there’s a difference.
Expenses are things you have to do. Rent. Power. That subscription you forgot to cancel. Investments are things that pay you back, ideally with interest.
Good marketing is designed to do that. It puts your business in front of the right people, at the right time, saying the right thing. It turns browsers into buyers, and one-time customers into repeat customers who tell their mates about you.
But (and this is a big but), only if it’s done right.
Getting the right person to help you is PRICELESS.
You wouldn’t try to fix your own plumbing unless you enjoy flooding your bathroom and crying on the phone to your insurance company. So why are you trying to marketing-manager your way through SEO, email campaigns, and social media content creation when you’ve got a business to run?
Working with someone who knows what they’re doing isn’t just helpful. It’s good business. Because while you’re busy doing the thing you’re passionate about (you know, running your business), they’re making sure people can find you, trust you, and buy from you.
I’m here to save you time, stress, and that sinking feeling when you realise your DIY website is actively losing you money. I’m turning your chaotic brain dumps into a strategy that makes sense. I’m here building your digital presence into something that works while you sleep (or at least while you’re off doing more interesting things).
If you want to make more money, you need to stop treating your marketing like an afterthought. Your website isn’t a digital business card. Your Instagram isn’t just vibes. Your email list isn’t something you’ll “get around to eventually.”
These are the tools that make money. But only if you use them properly.
So yeah, it costs money to invest in good marketing. But you know what costs more? Doing nothing.
Ready to stop DIY-ing your way around the internet? Book a call before I raise my rates.